Branding: How Poly Bags Can Explode Your Brand Awareness

Now more than ever organizations need to think outside the box (pun intended) and move past traditional advertising mediums to market their brand. No longer does the largest marketing budget guarantee success in sales or brand recognition. Instead innovative and daring companies are leveraging their creativity to use new mediums such as poly bags to explode their brand awareness. Only companies capable of embracing change, with the ability to look beyond traditional marketing, will hold their own in an increasingly competitive economy.

As a business leader focus should be on grabbing a prospects attention in a meaningful and compelling way. Custom branded packaging with poly bags is a worthwhile solution to pursue. It is an easily customizable branding medium that has yet to be fully adopted by many organizations. Even those with multimillion dollar budgets have yet to make the move to custom branded poly bags..

Lets review what custom branded packaging is, how it can help strengthen your brand, and what you should look for in a partner to help you along the way to using this innovative type of packaging.

What Are Custom Branded Poly Bags?

Custom branded packaging comes in many forms but for online retailers or any business interested in making a statement about their brand, they should strongly consider the advantages of custom printed and branded plastic envelopes or poly bags.

Using poly bags provides a new avenue to reach out and grab your prospect’s attention. Since poly bags are fully customizable you can go all out with a full photo quality image or something a little more intimate like your logo and contact information. You’re limited only by your creativity with this versatile packaging option.

Poly bags can be produced using a custom color or a standard white or clear film. They can be a stock size or cut to fit your specific needs. They can have a perforation for ease of use or no perforation for added security. Adhesives are standard and can be provided as a single strip for single use mailers or double strips to provide returnable shipping options. As you can see poly bags are a versatile option to better brand your business and products.

How Poly Bags Help Build Brand Awareness.

Custom branded packaging provides a low-cost alternative to traditional marketing avenues. It is yet one more extremely effective way to market your business and products beyond the normal means. After all, packaging is the last impression a customer will see after making a purchase so it should make a statement to promote your organization and brand.

Not only is custom branded packaging a novel way to market your brand. It broadens you advertising reach without a huge initiative and it won’t draw from your standard advertising budget.

Another great attribute of custom branded packaging is it helps you stand out from your competitors. Especially since many of them have not made the move to update their packaging yet. They still focus on the cost of custom poly bags over the value gained by using professional looking, brand centric packaging.

Although compared to traditional packaging such as plain or stock poly bags, custom branded packaging has a premium cost attached to production. Though it is still vastly less expensive than other means of advertising and brand marketing such as TV, radio, and print ads. Custom branded packaging will pay for itself many times over.

How To Implement A Custom Branded Packaging Initiative.

When implementing an initiative like this you’ll want to find a reliable designer and manufacturer who specializes in custom packaging. They should have a solid record in their industry and the capabilities to accommodate your needs.

You should make sure the manufacturer you work with has in-house expertise to help you not only design the specifications for your bag (size, thickness, adhesives, etc) but also have the capabilities to meet your delivery schedule. Whether your usage is budgeted at a few thousand or a few million, you’ll want to work with a partner that will help you make the most of your custom packaging.

In the end custom branded poly bags are a surefire way to not only explode your brand awareness, but also deliver a value added benefit to your customers by providing professional looking packaging they can look forward to receiving. Inexpensive compared to other advertising means, custom packaging will help set you apart from your competition.

Gaining Recommendations For Combining Video Advertising Approaches

Video advertising is absolutely nothing more than making use of online video clips to market a business. By posting video clips on sites such as YouTube, or by yourself website, you can market your services and products. There are many various kinds of videos and means to use them, and the complying with ideas could help obtain you started.

Google search tales are a superb method to keep yourself off the camera while still making video marketing which is effective. You seek your websites and show the world where they can be discovered, that is referencing them and the things that they include, allowing individuals to learn the things that you have to do with.

Consider the things that others are preferring when they are looking for videos. A lot of people are searching for something entertaining along with informative. If you are describing how you can do something, use inflections as you chat and offer information that could not know. It is also beneficial to demonstrate how to do something while speaking.

Try submitting your videos to numerous video clip sites. YouTube is preferred and ought to be used, however don’t forget there are a number of video clip hosting websites out there. Websites like Meta Coffee shop, Vimeo, and Daily Movement could supply some selection to your initiative. You could add videos to your very own site, but don’t overdo because it could influence your page loading time.

Be confident throughout your video clip. Your clients are going to see you as an ambassador for the item meanings you ought to show complete self-confidence in its abilities and worth. Practice your presentation a few times to make certain you are creating the right experience and passion for your prospective clients.

After you have released your video, feature your web address in the video description. You will certainly likewise want to include many key words that explain your video clip in the summary. This will assist users locate your information and search engines properly rate your video clip. Your internet address could additionally be included in your video clip.

When writing a description of your video clip include your web address at the start of the description utilizing correct HTML. This will certainly allow customer to click the link and be immediately directed to your internet site. You need to also include a description using your primary and alternating key phrases for much better web page ranks.

If you’re selling an item, create a video which tells your clients the best ways to use the item. You can begin with opening the box, run through how you can place it with each other, and afterwards show them how they could use it. This will certainly make them cherish just how much you value your customers.

Always remember the songs! Making use of songs can help you boost the mood, provide a sense of suspense and even accentuate funny parts. If you’re bad with music options, ask family and friends to aid you out. Don’t play the songs as well loud and drown out the presenter, obviously.

When uploading advertising videos on YouTube, be sure to mild remarks. Negative remarks or strifes between customers could develop into a nasty scenario that damages the message you wish to send out. If you are as well active to stay up to date with individuals comments and you are obtaining a lot of spam or negative comments, you can basic disable the remarks and stop them completely.

Question a popular company person and share that video in your video marketing strategy initiative. This could not just help you construct your customer checklist, but can likewise assist the individual you interview construct their client listing. This kind of video advertising can aid set you apart as a market innovator.

See to it your video clip is quick and has a great deal of information in it. People have short focus online. Video clips under 5 minutes are perfect. It does not matter exactly how fantastic your content is if your customers grow bored or sidetracked.

See to it you are publishing videos on a routine, consistent basis. This needs that you place in the work and really post many video clips. Although your videos should not be dreadful quality, you should not fret so much regarding the high quality that you are ignoring to publish any kind of videos at all. You can not anticipate to have results in your video clip advertising and marketing campaign without a lot of videos.

If you are camera shy, or you do not feel like you would excel at video marketing strategy, look within your company for somebody that would be a great fit. They are generally the most friendly and have a natural enthusiasm that transmits around them. This is the person you wish to choose for your video advertising and marketing.

You ought to get to know your audience and discover exactly how most likely your clients will certainly be to subscribe to a video clip marketing strategy project. Video clip marketing will work most effectively if your viewers is most likely to share content on social networks or search for fast updates instead of reading through longer short articles.

Give beneficial information in video clip advertising and marketing video clips. Offer your consumers and potential consumers a reason to explore your business’s internet site and make a purchase. Your video clips provide you the possibility to show twitter user what you do. Videos that give consumers valuable info are those that are shared across lots of social-networking websites.

It is an excellent suggestion to keep subscribed to e-newsletters and online forums that will certainly assist you stay current with exactly what is trending. It’s easy to get caught up in what you’re doing and think you know sufficient when things are functioning. However, regulations and approaches are frequently transforming, so stay up to date.

Make your marketing video concise. People like to get the message soon or much less, particularly if you are undoubtedly promoting something. To guarantee you get the message to the viewers make it quick and enjoyable to make sure that you are by wasting your time or your customer’s time.

Now that you know some more regarding video marketing, you should start thinking of how you can integrate these concepts into your advertising and marketing technique. You could intend to merely make a couple of videos, or you might want to leap in headfirst. Whatever you decide, the pointers you have just reviewed will assist.

Top 10 Travel Fitness Tips – Part 1

I recently read two articles about travel fitness. One said that while you’re traveling, you should keep up with 50% of your normal training and the other said you should keep up with only one-third. Both were written by well known fitness professionals and both said that you should NOT expect to keep up your regular exercise program while you are traveling. That struck me as kind of “lame” and I said to myself, “Why the heck not? Why do people have such low standards and demand so little of themselves? Why do they let themselves off the hook and scale back?”

Sometimes, of course, traveling is purely for a vacation – including a vacation from training. Occasional time off from intense training is beneficial and necessary to let your body recover and rejuvenate completely from chronic training stress, just as time off from the office is needed to disengage your mind for a while. It’s also true that it really doesn’t take much to maintain fitness once it is developed, and an abbreviated, but still effective, workout routine could certainly be used, if you choose, when you’re on the road.

However, you still have healthy eating to think about and just because you’re traveling doesn’t mean you can’t follow your regular exercise regimen. Why settle? If you want to continue to improve your physique while on the road, you can! Here are 10 ways that I did it on my last extended business trip that you may find helpful as well. It begins with a simple decision.

1. Decide to improve while you’re traveling and to come home in better shape than when you left

Nearly every time I travel (the exception being if it’s a complete rest and relaxation vacation), I set a goal to come home in better shape than when I left. The only reason most people usually come home with lower fitness and a few extra pounds than when they left is because they didn’t make a decision to do otherwise. In fact, many people hold a belief that it’s “impossible” to stay on their eating and exercise program while they are traveling! Why not get in better shape no matter where you are? The truth is, all it takes is a decision and some planning. I find it a fun and exhilarating challenge to improve myself no matter where I am in the world.

2. Write out your workout schedule in advance

There’s nothing like writing your goals down on paper to keep your mind focused and keep yourself motivated. In addition to writing out goals regularly, preferably every day, you should also commit your training schedule to paper and especially when you are traveling. Write down the days, the time of the day and the exact workout you plan to do and you will be amazed at how easy you will find it is to get to the gym and have great workouts.

3. Get a hotel with a kitchen

The single most important part of my travel arrangements was to book a hotel with a kitchen. For me, not having a kitchen is not an option. If you don’t have kitchen, you will be much more likely to skip meals, it’s very difficult to eat 5 or 6 times a day (as required by any good fat burning or muscle building nutrition program), and you may end up at the mercy of restaurant, hotel or convenience store food. For my most recent trip, I stayed at Homestead Studio Suites, one of several national hotel chains in the USA which includes a full kitchen including a refrigerator, microwave, stove – the whole works. Exteneded Stay America and Marriot Residence Inn offer similar accommodations

On previous trips, if there wasn’t such a hotel with a kitchen in the vicinity, I searched the internet for apartments for short term rental. You may be surprised at the type of lodging you can find and often you will be pleased with price as compared to hotels. I once booked a luxury condo for 7 days and it ended up costing less than the hotel I was first considering, and the hotel didn’t even have a kitchen. Nothing beats a full kitchen, but you may also find that many hotels will provide you with a microwave and mini-refrigerator if you ask for them.

4. Go food shopping immediately after checking in

The FIRST thing I did after checking in was to make a beeline straight to the local grocery store. I took a shopping list with me because on past trips I found that I nearly always seemed to forget one or two small items if I didn’t have the written grocery list. Once you have a fully stocked refrigerator and kitchen, your meal planning and preparation is NO DIFFERENT than it is when you are home.

5. check the local restaurant locations and menus and commit in advance to making healthy choices when dining out

Since I had a kitchen at my disposal, the majority of my meals were just business as usual. I cooked them right in my hotel room and brought them along with me wherever I went. However, when traveling, it’s likely that you will probably be having quite a few restaurant meals.

I make it a habit to scope out the local restaurants in advance and even check their websites. Most have their menus online these days. I make a decision in advance whether it will be a regular meal or a “cheat meal.” If it’s a cheat meal, I enjoy whatever I want, but I always keep portion sizes in mind. For example, last time, I split a slice of cheesecake with a friend. Was I guilty? Heck no, it was my planned cheat day, I only ate half a slice and it was the first cheesecake I had in 12 months!

If you walk into a restaurant without having made a decision in advance whether you are staying on your regular meals or having a cheat meal, you are much more likely to have a “diet accident” and make a poor choice on impulse, especially if you’re influenced by non-healthy-eating companions (don’t under estimate the negative peer pressure factor). All it takes is one unplanned cheat meal and that can often lead to guilt. Then “all or none thinking” tends to set in and you may tell yourself, “Well, I blew it,” so the next meal and then the rest of the week tends to completely fall apart as well.